Amazon pioneered the concept of a retailer-driven ad network. Now other retailer marketplaces are selling ads, too. The trend has far-reaching implications.
The post When Retailers Are Ad Platforms appeared first on Practical Ecommerce.
Amazon pioneered the concept of a retailer-driven ad network. Now other retailer marketplaces are selling ads, too. The trend has far-reaching implications.
The post When Retailers Are Ad Platforms appeared first on Practical Ecommerce.